Jörn Krieger, on 28-08-2008

Internet TV platform Zattoo is offering with immediate effect a premium service whereby television channels can be received in improved picture quality.
The service, which allows the live-streams of conventional TV channels to be watched in full screen format on the computer, is commencing in Zattoo’s home country Switzerland for SFr3.75 (€2.30) per month. Other countries, including Germany, are to follow. The company, which has more than 80,000 users in Switzerland, is reacting to the requests of its users, it says. “Many, but not all, of our viewers are willing to pay for an improved picture quality,” said Francesco Vass, head of free-to-air and pay-TV at Zattoo.

The basic version, which shows channels in lower picture quality, will continue to be free of charge. The Swiss “high quality” package offers the 20 most popular channels in full TV resolution with a data rate of 1.5 Mbit/s, including public broadcaster Schweizer Fernsehen, commercial broadcasters and channels from neighbouring countries.

Subscribers to Swiss telco Swisscom who surf the net using its fibre optic network (VDSL), receive the premium service free of charge. Zattoo’s basic package comprises 74 channels, each transmitted with 500 kbit/s. As the next step, Zattoo wants to add pay-TV channels to its offer.

Source: Rapid TV News 2008

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